Explainer Video Production

Explainer Video Production

Customers will only buy your product when they understand what it does and how it will help them. So when we talk about advertising video content, we talk about promoting your product, service, or project using different video methods and strategies, including explainer video content. Today, many buyers for several companies and organisations are the majority of digital platforms users. Explainer Video Content is the quickest way to explain to your customers that live on these channels how your product can help them and how to use it.

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Explainer Video content is a useful tool when it comes to helping potential buyers learn about a product. According to a study, 94 per cent of marketers say using video content has helped increase user understanding of a product or service.

At JMANK Production we provide all of the video production services needed to produce great explainer videos that will drive real results.

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What Is an Explainer Video Content?

Explainer Videos are typically designed to help potential buyers learn about your product or service. Provide relevant pieces of information so that clients will find out what your product or service can can do for them if they buy it.

For example, suppose your company sell Nutritional supplement. In that case, you may have to create a campaign encouraging your audience to buy your supplement.

This type of marketing video aims to sell and highlight a company's product, service, or business idea in a compelling and efficient way. In addition, it can educate or guide your customers and give all applicable information about your product.

Most companies use expainer videos on their landing pages or feature them on the homepage of their website. Some  use these videos to market their product or service on Facebook or other social media.

Why Do You Need Explainer Videos?

They are essential for business marketing. Explainer videos are essential for business and organisation digital marketing. This short video will play an important role in how your audience and clients understand your product or service's importance to them. As your brand recognition increases, a poorly explainer video will negatively impact your online and offline marketing efforts. A good explainer video is memorable relevant, and usable

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They are short and precise. Most explainer videos are short, typically between 2 and 3 min and precise. The company will clearly state what they want and expect their audience to do after watching it, which prompts an immediate response or encourages a direct sale. 

They are accessible. Explainer videos are accessible to most internet users. People can stop what they were watching to focus on unique content explaining a specific problem and providing a solution to the problem. 

Strong Call To Action. The explainer video is the part of your advertisement that tells your target audience what they should be doing after watching the video. For example, the action may be Buy Now or Book Now. Which will  help to increase your sell and drive trafic to your website.

Video Production Process